Original software reviews are written by users who have had their own experiences with the software. They include both the good and the bad, and can be an invaluable source of information for other software buyers. It is crucial to know where the reviewer is coming from and the reason for the software that they are reviewing. Reviews that are not valid can be a result of various reasons, from genuine satisfaction and balanced experiences to shady motives.
To ensure the authenticity of reviews, all reviews are subject to the following tests:
Identity Check – Each review will be checked for identifiers like the author’s name, job title and email address to ensure the review was written by an actual person. The review will not be published when the reviewer’s identity cannot be verified. to be verified. Conflict of Interest Verify if the reviewer is in any way connected with the company being evaluated, or they are directly competing, their review will not be published.
For clients, the same process of verification and quality control are applied to all reviews, regardless of the rating or product being evaluated. This ensures that all reviews are treated equally and without bias.
Vendors must respond to all reviews, even those with low ratings as this is an excellent opportunity to show they take their customers’ concerns seriously and are willing to listen. Vendors shouldn’t try to influence reviews through the inclusion of a non-disparagement provision in their contracts with customers, since this is a violation of federal law.
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